Darlene Goins (Wells Fargo Newsroom)
Women and Adversity
Darlene Goins
Wells Fargo
Foundation President
Forbes 50 Over 50
Wells Fargo & Company announced in December 2023 that Darlene Goins would serve as president of the Wells Fargo Foundation, the first Black woman to hold that post. She is also head of Philanthropy & Community Impact. Forbes Magazine named her one of its 50 Over 50 in 2024.
Goins has focused her entire career on helping people to improve their lives. She was head of Diverse Customer Segments at Wells Fargo, the purpose of which is to meet the needs of diverse customers. She also led the company’s Banking Inclusion Initiative, which aimed to accelerate access to affordable accounts and help people have access to low-cost banking and financial education.
Before Wells Fargo, Goins worked as a vice president at FICO, the corporation that developed a credit score so lenders could determine if a person is worthy of receiving credit.
She has received innumerable awards, including Diversity Woman magazine’s Class of 2023: Elite 100 Black Women Leaders in Corporate America. In 2022 she was named one of San Francisco Business Times Most Influential Women in Bay Area Business.
Bio:
- Goins grew up in Southern California. Her father, Rev. Robert Smith, was the first African American minister to serve as district superintendent for the San Diego district of the United Methodist Church.
- 1980 – moved to Harlem, New York.
- 1984 – her father was chosen to pastor of St. Mark’s United Methodist Church in Harlem. “I think that’s when it started to click that helping people was my calling,” Goins says in an interview. “It set me on a career path focused on how I can use data and experiences to help people and businesses make better decisions.”
- Bachelor’s degree in electrical engineering, Stanford University.
- Master’s degree in engineering-economic systems (now Department of Management Science), Stanford.
- 2016 – joined Wells Fargo as head of Hands-on Banking, the company’s financial education program.
- She is based in San Francisco.
- She has a teenage son.
Further information:
www.youtube.com/watch?v=xgnByv5Ua6g
wordinblack.com/2023/04/black-leaders-in-banking-qa-with-wells-fargos-darlene-goins omny.fm/shows/building-the-good-life-with-john-hope-bryant/darlene-goins-executive-vice-president-head-of-ban
NOTE: The origin of Black History month began in 1915 when Carter G. Woodson came to Chicago to celebrate the 50th anniversary of the 13th Amendment to the Constitution, which probits slavery and involuntary servitude in the U.S. In 1926 Woodson introduced Negro History Week. These events attracted attention over the decades and grew to be important enough for President Gerald Ford in 1976 to recognize Black History month.
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